The Truth About Franchise Disclosure
Free live training revealing the hidden obligations, timelines, and liabilities inside FDDs and how to protect yourself before signing anything.
Thurs, December 18
12:00pm
What We’ll Walk You Through
What Disclosure Is
A simple breakdown of what disclosure means in Canada, how it differs from U.S. systems, why it exists, and what makes it proper or defective under the law.
How to Read The FDD
Clear guidance on which sections matter most, which parts buyers tend to skip, and how to spot the issues that cause trouble later on.
Why Buyers Panic
An explanation of why the disclosure stage feels intimidating, what signing actually means, and what rights buyers have if something is missing or unclear.
What Franchisors Do
Insight into why franchisors follow different processes, when timelines can legally start, and how their steps impact buyer confidence.
The Earnings Problem
A straight answer on why Canadian franchisors can’t give earnings claims, what that means for buyers, and how to assess financial potential the right way.
The Deal Flow Timeline
A practical walkthrough of the disclosure-to-signing process, what can be negotiated, and how both sides can keep deals moving smoothly and compliantly.
Meet Your Speakers
Joel Friedman
VP Concept Development,
Southbrook Business
He is a proven business development leader with deep experience in scaling restaurant brands, strengthening operations, and building high-performance teams. Known for a disciplined, results-driven approach, he excels at optimizing development systems, reading markets, and making data-informed decisions that drive sustainable growth. A trusted advisor to franchisors and operators, he leads with clarity, accountability, and strong execution, aligning teams around shared goals and consistently delivering strategic, long-term success.
Rahul Gupta
Corporate/Commercial and Franchising Lawyer, Dipchand LLP
Rahul Gupta is a corporate/commercial and franchising lawyer advising franchisors and franchisees on franchise disclosure requirements, shareholder agreements, compliance, and beyond. He supports clients in mergers, acquisitions, and dispositions with strategic, technology-driven counsel. Prior to joining Dipchand LLP, Rahul received his law degree from the Lincoln Alexander School of Law and worked at in venture capital, supporting the legal team on credit deals, fund operations, compliance, and risk management.
If you’re tired of guessing, Googling, or trying to decode disclosure on your own, this webinar will give you the clarity you’ve been missing. Get practical answers, clear explanations, and a step-by-step understanding of how disclosure really works
Who Should Attend?
- Buyers researching franchise opportunities
- Early-stage prospects who feel overwhelmed by disclosure
- Franchisors looking to improve their process and compliance
- New franchise development teams needing clarity on timelines
- Anyone unsure how to interpret a disclosure package
- Operators who want smoother, more confident deal flow
